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Wausau Supply Co. announced plans for a 260,000-square-foot manufacturing facility in West Branch, Michigan, representing an investment of at least $41 million. The expansion is expected to create 92 jobs and is supported by a $575,000 performance-based state grant.
Wausau Supply Co. announced plans for a 260,000-square-foot manufacturing facility in West Branch, Michigan, in a project involving at least $41 million in capital investment. The expansion is expected to add 92 jobs and increase production capacity for customers including dealers, builders and contractors.
The new site is planned as a hub for advanced manufacturing and will expand the company’s existing operations in West Branch, where Wausau Supply currently employs 108 people. The company said the additional capacity is intended to meet growing customer demand across its national footprint. The announcement did not specify which products will be made at the facility or when production is scheduled to begin.
The project is supported by a $575,000 performance-based grant through the Michigan Business Development Program. The grant is part of a project with a stated investment of at least $41 million; the announcement did not provide a breakdown of funding sources or further details on the grant’s performance conditions.
Wausau Supply said it considered multiple locations, including sites in Canada and at its Wisconsin headquarters, before choosing West Branch. The company cited the area’s skilled workforce and regional partnerships for talent and recruitment as factors in its decision. It reported operating more than 20 distribution centers and six manufacturing facilities.
New Capacity and West Branch Jobs
The announcement would increase manufacturing capacity at a company that serves dealers, builders and contractors across the country. If completed as planned, the facility could give Wausau Supply more production capability close to its existing West Branch workforce and operations. The company has not detailed expected output, product lines or how the new capacity will be allocated among customers.
For the local area, the stated 92 expected jobs represent a notable addition to a site where the company currently employs 108 people. The positions are projected rather than confirmed hires, and the announcement did not provide a hiring schedule, job types or wage information. The state grant also ties public support to project performance, though the specific milestones were not described in the report.
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Wausau Supply’s Michigan Expansion
The new project builds on Wausau Supply’s existing presence in West Branch, rather than establishing operations in a new Michigan community. Company CEO Brian Miller said the firm evaluated other locations, including Canada and its Wisconsin headquarters, before selecting the Michigan site. The company attributed that choice to local workforce strengths and regional recruitment partnerships.
The announcement places the facility within a wider operating network that Wausau Supply describes as including more than 20 distribution centers and six manufacturing facilities. It presents the West Branch project as part of sustained company growth, but gives no comparative investment figures or timeline for earlier expansions.
““As an employee-owned company, growth like this means something different for us. Every new job in West Branch is also a new ownership stake in our future.””
— Brian Miller, president and CEO of Wausau Supply Co.
Construction and Hiring Details Pending
The announcement does not provide a construction start date, completion date or target date for the facility to begin production. It also does not identify the products to be manufactured, planned production volume, or how much of the stated investment has already been committed or spent.
The 92 jobs are expected, but the company has not published job categories, wages, hiring dates or the conditions attached to the state grant. The report also does not give details about the grant’s performance requirements or the consequences if targets are not met. Those details may emerge as the project advances.
Project Timeline and Recruitment
The next developments to watch are project milestones, including any announced construction schedule, facility opening date and production plans. Wausau Supply may also release information on the roles it expects to fill and when recruitment will begin. No timetable for those announcements was included in the report.
Further details about the Michigan Business Development Program grant could clarify the performance benchmarks linked to the $575,000 award. Until the company or state provides those details, the investment and job figures should be understood as announced project plans, not evidence that construction, hiring or production has been completed.
Key Questions
Where will Wausau Supply’s new facility be located?
The planned 260,000-square-foot facility will be in West Branch, Michigan, where the company already has operations.
How much is Wausau Supply investing?
The project represents a stated capital investment of at least $41 million. The announcement did not provide a more detailed funding breakdown.
How many jobs is the project expected to create?
Wausau Supply expects the expansion to create 92 new jobs. Hiring dates, job types and wages have not been announced.
When will the facility open?
The report did not specify a construction or opening schedule, or when manufacturing is expected to begin.
What public funding is supporting the project?
The project is supported by a $575,000 performance-based grant through the Michigan Business Development Program. The grant’s specific performance conditions were not reported.
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